At Luther Pendragon we understand what makes a good story, how to break a story and how to manage one.

We live and work with a 24/7 media, accessed in an increasing number of ways, and by more and more people.  The media is no longer just a newspaper, radio or the evening news. It is reaching out to more people through  social networks, free papers, pod-casting and blogging.

From a mass market campaign to targeted communications aimed at reaching a small discrete group, Luther Pendragon has the ability to develop key messages and generate coverage in the appropriate outlets from the Financial Times to the trade press, and from mainstream broadcast news through to social networks and the blogosphere. 

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